Groupama for the Manche area
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Interview
Published on: 01 July 2021

Meeting with Florent Poittevin de la Frégonnière, General Secretary and Marketing Director of Groupama for the Manche area

Could you tell us more about the event that is taking place at the Deauville Congress Centre at the moment? 

This is a one day event. It started this morning with a managers' meeting in the Lexington auditorium which brings people together to discuss the main projects in our company as well as the official launch of our new company project. 

This afternoon we welcome 160 of our managers for a digital meeting which concerns 1300 colleagues across 8 regions ( Seine Maritime, Eure, Calvados, Manche, Orne, Mayenne, Sarthe, and the Eure-et- Loir). 

How did you go about organizing this event? 

We only recently began organizing this event, benefiting from the improved health situation. Our objective is to reunite managers and reach out to the largest possible number of colleagues. We are now able to take advantage of improved digital techniques and the dexterity we have in these new practices has helped to set up this hybrid event. Live streaming and transmission to our colleagues was possible. It is our first digital event, a first for the participants and the colleagues. 

Marie-Anne Blossier

Responsable Communication

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